TikTok’s Business Model Innovation and Development - Porter’s Five Forces Model, Business Model Canvas and SWOT Analysis as Tools
نویسندگان
چکیده
منابع مشابه
Business Model Innovation Paths and Tools
There is a multitude of tools available for Business Model Innovation (BMI). However, Business models (BM) and supporting tools are not yet widely known by micro, small and medium sized companies (SMEs). In this paper, we build on analysis of 61 cases to present typical BMI paths of European SMEs. Firstly, we constructed two paths for established companies that we named as 'I want to grow' and ...
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ژورنال
عنوان ژورنال: Advances in economics, business and management research
سال: 2021
ISSN: ['2352-5428']
DOI: https://doi.org/10.2991/aebmr.k.210803.066